Jenna Engle

"Be yourself; everyone else is already taken." ~Oscar Wilde

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Tag Archives: Campbell’s Soup

Analysis Behind the Canned Food Aisle at Your Grocery Store

Posted on October 18, 2012 by jennaengle • Leave a comment

Ever since I have started studying Marketing at Virginia Tech, the one thing that has always beenĀ  interesting to me is the concept of grocery store layouts. I decided to look into the strategy of the canned food aisle of my local Kroger that is located off Blacksburg’s South Main St. Let’s take a look: … Continue reading →

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Passionate. Spirited. Organized.

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